Public Service Announcement: Potong 10%

Potong 10% is a public service advertisement that promotes an electricity-saving lifestyle to the public. This joint action involves the Government, business/industry players, civil society organizations, and individuals to save energy by 10%. This movement is motivated by the rapid growth in energy consumption amid a decline in fossil energy reserves, which are currently Indonesia’s primary source of electrical energy.

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Branding Potong 10% Commuter Line 2015 (1)

Branding Potong 10% Commuter Line 2015 (2)

Branding Potong 10% Argo Muria 2015 (1)
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Medco Foundation: What is Garbage?

“What is Garbage?” flip charts are a compact tool for teaching elementary school students to recognize the type of waste and how to handle organic and non-organic garbage. The campaign tools used attractive pictures, a playful font, and simple layouts to make them eager to learn this lesson. The target audience is the students living in a small village in an isolated area who need proper learning tools at school.

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The use of 
flip charts in schools

Flip charts implementation 1

Flip charts implementation 2

Flip charts implementation 3

Flip charts implementation 4

Web Header: Estimating Cost of Higher Education in Indonesia

The header is about the cost of higher education in Indonesia. A huge bachelor cap symbolizes the increasing education costs each year. The overwhelming price has become a heavy burden for many parents.

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